Comedy=Engagement.

Clothesline produced this branded content video for Australian female fitness group, Fernwood Fitness.

In a cheeky tone, it captures workingout outdoor versus workingout inside at Fernwood. Coming into winter, Fernwood wanted to demonstrate the pros of workingout in a beautiful, warm and comfortable gym. 

The use of the split screen and comedy are a engaging mix and send a clear message.

 

Pause Fest 2018- After Movie

Pause Fest is Australasia's premier creative, tech and business event. A catalyst for change, a uniter of all industries, and a platform for the future, Pause brings the world’s foremost thought leaders like Airbnb, NASA, Netflix, Hyperloop, Fast Company, Amazon, Girls in Tech, This American Life, SXSW, Pixar and Lucasfilm together with local heroes, for one unforgettably action-packed event.

Clothesline Content created all the online video content for this years Pause Fest. Watch the After Movie to see what this year's festival was like:

 

Raised By Eagles, Night Wheels

Raised By Eagles are the kind of band that remain unaffected by the smoke and mirrors of music in the post-modern era, with songs that encapsulate the art of storytelling at its heartfelt finest. They’re also a very funny bunch of lads.

Clothesline Content spent a couple of days hanging out with the guys, shooting their latest music video for their song Night Wheels, taken from their critically acclaimed 2017 album I Must Be Somewhere.  

I MUST BE SOMEWHERE is out now on ABC Music/Universal: www.abcmusic.lnk.to/raisedbyeagles

Follow RBE @RaisedByEagles

To find out more about the band go to www.raisedbyeagles.com

Ian Strange's Story

Based in Brooklyn, NY,  Ian has spent the last decade exploring the idea of what the suburban home means- using ordinary houses as canvases, erasing their sense of security and comfort.

Clothesline Content captured his exhibition, Open Home- which saw the transformation of a suburban home in Melbourne, Australia. 

Find out more about the art work of Ian Strange www.ianstrange.com

 

 

22292176_10156389782297069_550011767_o (1).jpg

Dawn Tan's Story

Clothesline Content filmed with Melbourne artist, Dawn Tan @handmadelove, to tell her story.

Dawn moved to Melbourne in 2008 to pursue a fine arts degree in painting. She fell in love with Melbourne and Melbourne fell in love with her art work. Dawn works as a freelance illustrator and spends her days painting, soap making and running art workshops for both children and adults. 

Dawn recently went on the trip of a lifetime around the US with her hubby. While they were on the road they decided to try an alternative form of accommodation, a yurt. Dawn describes there night in the yurt as, "the scariest night of her life." But whilst they were staying there her hubby had a brilliant thought. "Wouldn't this yurt make a great art studio?"

For more information on Dawn and her yurt: http://www.dawn-tan.com/

Follow her @handmadelove on Instagram